English for Business Communication - Mable Chan
Značka: Taylor & Francis Ltd
Dostupnost: in stock
Popis produktu
This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English.  Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include:use of English in social media that reflects recent trends in business communication;coverage of the concept of communicative competence;analysis of email communication;introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages;an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter.This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.
Specifikace
- Stav: new
- Typ produktu:Knihy > Cizojazyčná literatura > English literature > Nonfiction > Literature and Linguistics
- GTIN/EAN: 9781138481688
- Prodejce/Program: KnihyDobrovsky.cz